Tonada

Insights & Resources

Explore how sound becomes a strategic tool for retail, hospitality, and beyond.

Tonada partners with ACRCloud to strengthen copyright scanning on every track it produces
PartnershipSeptember 11, 2026

Tonada partners with ACRCloud to strengthen copyright scanning on every track it produces

Tonada partners with ACRCloud to strengthen copyright scanning on every track it produces. Results are recorded in every customer's licensing certificate.

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"We have more confidence in our sound": Hawaii Poké on brand-owned music
Customer StoriesSeptember 1, 2026

"We have more confidence in our sound": Hawaii Poké on brand-owned music

Hawaii Poké founder Aaron Colman on why 23 sunspots share one Hawaiian sound, how the switch to brand-owned music happened in days over Christmas, and what changed for his teams.

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The Real Cost of Pressing Play: Why Spotify in Your Store Can End in Court
ResearchAugust 25, 2026

The Real Cost of Pressing Play: Why Spotify in Your Store Can End in Court

A Stockholm restaurant is being sued over background music. Here's what unlicensed music really costs retailers across Europe, and how to avoid the fines.

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Tonada is now on Sonos
IntegrationAugust 13, 2026

Tonada is now on Sonos

Your custom soundtrack, now playing on the world's favorite commercial speaker system.

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What In-Store Music Actually Costs a Growing Chain
ResearchJuly 1, 2026

What In-Store Music Actually Costs a Growing Chain

Background music feels free, but it never is. Between compounding licensing fees across every society and country, the legal risk of the wrong playlist, and the sales a static soundtrack quietly leaves on the table, in-store music is one of the most overlooked line items a growing chain carries.

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Tonada raises $3M in pre-seed founding to give every brand its own sound
ResearchJune 17, 2026

Tonada raises $3M in pre-seed founding to give every brand its own sound

Tonada is the operating system for how physical spaces sound, feel, and sell. Every brand deserves its own sound.

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Why Unknown Music Sells More Than the Hits
ResearchJune 3, 2026

Why Unknown Music Sells More Than the Hits

Most operators play the hits, assuming familiarity keeps customers around. The studies say the opposite: unfamiliar music quietly extends dwell time, and dwell time is where revenue lives.

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Tonada exits stealth with backing from Vercel's CEO and RTP Global
BrandingMay 26, 2026

Tonada exits stealth with backing from Vercel's CEO and RTP Global

Tonada is the operating system for how physical spaces sound, feel, and sell. Every brand deserves its own sound.

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